Little Sesame
ART DIRECTION / PROP STYLING / SET STYLING
ADDITIONAL CREDITS:
Photography: Scott Suchman
Videography (Hummus for Kids): Shane Alcock
Food Styling: Nick Wiseman
Photo Studio + Prop House: Prop Up Shop
PROJECT DESCRIPTION:
The DC based hummus producer & restaurant, Little Sesame, came to us to help create styled product imagery for the roll-out of their DTC e-commerce shop. Tapping directly into their brand story & ethos, we’ve built several narrative driven sets to feature different product bundles available on their site. Part of our art direction involved planning each shot to fit the web design (leaving space for typography on the web banners, square crops for product thumbnails, etc). We utilized Prop Up Shop’s photo studio space, collection of props and surfaces while creating additional custom pieces to fit the adventurous and nostalgic aesthetic.
Since working with Little Sesame, we’re pleased to say production & distribution picked up quite a bit! Their products are now available in Whole Foods, Sprouts Market, Wegmans among other national grocery store chains. Their hummus (as well as some of the below photos) have also been featured in Forbes Magazine, Food & Wine Magazine, and Fast Company.
GALLERIES: